Allows the reader access to the skills and disciplines taught at top business schools- at a tiny fraction of the expense Includes plenty of new international case examples to illustrate the current business and financial world Incorporates hundreds of free open access resources including the latest lectures from the world's top business schools

Colin Barrow has spent 15 years applying the principles and knowledge acquired through his own MBA to successfully running companies. He has lectured, researched and collaborated with colleagues in business schools in the UK, America, Australia, the Far East and throughout Europe and is currently a visiting fellow at Cranfield University and teaches there regularly. He is also the author of The Business Plan Workbook and Financial Management for the Small Business (both published by Kogan Page).

Chapter - 0: List of figuresChapter - 0: List of tablesChapter - 0: IntroductionChapter - 1: AccountingChapter - 2: FinanceChapter - 3: MarketingChapter - 4: Organizational behaviourChapter - 5: Business historyChapter - 6: Business lawChapter - 7: EconomicsChapter - 8: EntrepreneurshipChapter - 9: Ethics and social responsibilityChapter - 10: Operations managementChapter - 11: Quantitative and qualitative research and analysisChapter - 12: Strategy