The New IQ : Use Your Working Memory to Think Stronger, Smarter, Faster
Author(s): Tracy Packiam Alloway and Ross Alloway
IQ tests, which measure our ability to retain information, are out-dated. In the digital era, the new IQ is not about retaining knowledge, but managing it. The working memory is the brain's Post-It note. It allows us to make mental scribbles of what we need to remember and process. The bigger the 'Post-It' we have, the more proficient a multi-tasker we are. And in a world that places an increasing strain on our working memory's capacity, its strength becomes an important predictor of our success. But what determines the strength of our working memory? How does it change over the course of our lives and can we improve its capability? Through research, observations and anecdotes, 'The Working Memory Advantage' explores these questions, dispelling the myths that surround modern intelligence and IQ. Looking at athletes as well as chess players, memory champions and autistic savants, the young and the old, this book examines the impact of working memory on finances, relationships and work.
'The Working Memory Advantage' provides an understanding of working memory as an evolving mechanism of the modern brain and shows us how to enhance it in order to improve our chances of success in all aspects of life.
Product Information
Tracey and Ross Alloway's research has received widespread coverage on TV (Fox, BBC, SkyNews, Channel 4); Radio (BBC TV and World Service, Australian Broadcasting Corporation, Radio 1 Germany, NewsTalk Ireland); in print; and online.
Tracy Packiam Alloway, PhD, is the Director of the Center for Memory and Learning in the Lifespan at the University of Stirling, UK and the world's leading expert on Working Memory. She is the author of several academic books about Working Memory, she has created the world's first standardized Working Memory tests for educators, and she also writes a weekly blog, www.tracyalloway.com. Her work has been featured everywhere from the BBC and The Guardian, to ABC News, The Huffington Post, Salon and The Washington Post. Ross Alloway, PhD, is the CEO of Memosyne Ltd, a company that brings cutting-edge scientific research to parents. His research, together with Dr. Tracy Alloway, has looked at high school students and adults to investigate the effect of social media like Facebook and Twitter on cognitive skills. Ross is also involved in cutting-edge research on brain training, and his work on the growth and decline of Working Memory over the lifespan, and the importance of Working Memory in education, has featured on BBC Radio and in the Sunday Times.
General Fields
- :
- : Fourth Estate
- : Fourth Estate
- : 0.526
- : 01 March 2013
- : 234mm X 153mm
- : United Kingdom
- : 01 April 2013
- : books
Special Fields
- : Tracy Packiam Alloway and Ross Alloway
- : Paperback
- : English
- : 153.9
- : 368